The New Way of Thinking in Times of Transformation

Datum: 13 May 2022
Join Management Beyond 2022 seminar in Zagreb on May 13. Gain insights from Controller Akademie's expert on navigating digital challenges and transforming business models.

Management Beyond 2022 by Dietmar Pascher, partner, and trainer, Controller Akademie Munich .

Date & Time: 13 May 2022. 9:00-17:00 . Place: Hotel Antunović, Zagrebačka avenija 100, Zagreb . Organizer: Kontroling Kognosko in cooperation with Controller Akademie.

. Why attending this seminar is a must?

Under current circumstances, it is difficult to predict even the immediate future. Input prices are rampant, and it is uncertain how the situation will develop further. Yet, companies still need to operate (successfully). Management now requires highly professional help in the shape of new calculations, agile projections, expert simulations,
intelligent forecasts…
It is now clear that DATA and INFORMATION are the keys to reacting quickly and agilely. The crisis has profoundly changed the way we think about management and impacted the choice of new planning and analysis tools, and it has also made us consider what we need to change compared to the pre-pandemic era…
We are now looking for answers to a thousand questions, and we want to hear them from the most famous trainer at the Controller Akademie!


Who should attend:

  • top management, middle management
  • sales, production, supply chain managers
  • managers of BU, key account managers
  • controllers, data analysts, planners, accountants
  • IT experts that are introducing solutions to support controlling (BI, DW, Planning …)
  • and all those tackling new business processes who want to explore the future of management and controlling .

Seminar agenda:

08:30 – 09:00   Gathering and coffee
09:00 – 10:30   Part 1
Digitization and its challenges –
impact for managers and controllers

Digitization causes more volatility and complexity.
What is the impact on budgeting and how to overcome it?

Predictive forecasting – a practical case.
Omni-channel sales becomes the new normal

What is the impact and future requirements
for your master data and contribution accounting?

10:30 – 11:00   Coffee break
11:00 – 12:30 Part 2
Multi-sales funnels
Each individual customer needs specific KPIs.

Competitive environment – digital business model generation
Business Model Canvas and the Value Proposition Canvas.

12:30 – 13:30   Lunch
13:30 – 15:00   Part 3
St. Gallen’s Business Modell Navigator
Two hands-on methods to improve the value and/or to create new business.

Zero base budgeting
A strong method for fixed cost controlling. Planning and controlling of costs and performance.

15:00 – 15:30   Coffee break
15:30 – 17:00   Part 4
Variance analysis with standards of performance
Big data application: process mining.

A fast and efficient method for analyzing process efficiencies.
A free tool for a quick start.


Date, time, and place:

13 May 2022 from 09:00 to 17:00, Hotel Antunović, Zagreb, Zagrebačka avenija 100

. Language:

The seminar as well as all the manuals and presentations will be in English. Therefore, at least passive knowledge of English is required to benefit from participation in the seminar.


The registration fee for the seminar:

  • the standard fee is 1900 HRK + 475 VAT = 2375 HRK
  • the ICV member of the working group Croatia I fee is 1700 HRK + 425 VAT = 2125 HRK
  • a 10% discount is offered when at least three participants from one company register for the seminar
  • discounts cannot be combined

The seminar price is per person and includes all training materials, lunch and refreshments, as well as a certification diploma in English. Full payment of the invoice must be made before the start of the seminar as a precondition of participation.
For any additional information, send a message to

Dietmar Pascher